One example of its importance is the rise of Jack Lew, who held that job before becoming White House chief of staff and now treasury secretary.
"With banks, funds, securities companies and third party managers successively entering the wealth management space, wealth management competition is becoming white hot, " said Beijing-based National Trust Ltd.
Crucially, the American electorate is, to put it bluntly, becoming less white.
Although she was familiar with some of the struggles that people at the margins of society face, she strives to transcend the deep racial prejudices of her community by becoming a white ally to migrant farmworkers, and finding ways for young people to work with farmworkers for mutual empowerment and joint learning.
Regarding trade, Barack Obama is on his way to becoming maybe the worst White House occupant since Herbert Hoover.
The once lily-white Midwest and the once black-and-white South are becoming prime places for immigrants (eight of the ten states with the biggest growth in the foreign-born Mexican population are in the South, for instance).
But the Enron conviction, achieved with scarce direct evidence of fraud, might indicate that white-collar crime is becoming more like the rats in the warehouse.
Last year, Munoz was promoted to head of the Domestic Policy Council, becoming the highest-ranking Hispanic in the White House and taking charge of a wide swath of policies, including education and gay rights.
You know how in karate, you start out as a white belt and work your way to becoming a black belt?
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In a country searching for its next male grand slam winner, it would be tempting to call him "the great white hope" but that very phrase is becoming increasingly redundant across Australian sport.
With employers unwilling or unable to spend more on medical care and Congress and the White House facing rising deficits and the so-called fiscal cliff, ACOs are becoming an important option over costly fee-for-service medicine.
Mr Ahmadinejad was often seen in the white Peugeot 504 when he served as Tehran's mayor, but has rarely used it since becoming president in 2005.
Though many Americans, black and white, greeted Mr Bush's address from New Orleans warmly, if he wants to avoid becoming a lame duck in his second term he will need to claw back the conservative support that won him two elections.
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