You can celebrate the work of your team, but be sure to credit your fans and never, ever publicly trash your detractors, especially if they used to work for you.
This engagement has got to be in the form of creating a dialogue with your fans, followers, customers or whoever happens to be liking your Facebook page.
FORBES: It's Called Social Media For A reason... Be Social And Collaborate With Your Customers
While the ability to create marvelous hair bows, or nail designs or remarkable iPhone apps may win rave reviews among your friends and fans, your idea may or may not be the genesis of a viable business.
It seems an obvious and easy thing to do, but for the viewer and for your fans it can be really engaging and intimate.
So if you want to be a success, if you want to engage your fans, you go out of your way not to disappoint them.
It may seem counterintuitive, but overtly promotional content, such as sweepstakes, special offers and contests, should be only 10% of what your company's fans and followers see, says Mr. Chaney.
Fun factor is also based on your opinion, many Skyrim fans find Reckoning to be repetitive and monotonous.
Just consider the fans of police shows in general, fans of those procedural shows, fans of more fantastical crime-related shows (such as Medium), the large number of mainstream Batman fans in general, comic book fans, and fans of shows like The Walking Dead would all be part of your target audience.
It takes a lot of planning up front and a lot of designing your brand in a way that it can be pushed forward that is meaningfully for fans.
Die-hard Pittsburgh and Green Bay fans take note: when you don your team jerseys this weekend, be sure to keep your emotions under control.
Any human being would be fazed if there's 10, 000 fans and you've got no-one on your side.
You can be a collector of fans or investor in customer relationships that can have long-term impact and value to your brand.
When your fans already love you, there's no reason to risk it by offering anything that might be controversial.
As a player nothing could possibly beat playing in front of your own fans in your own country at the World Cup and I hope our players of the future will be fortunate enough to experience this.
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