The lesson for Mr Dower is not only that reluctant civilians must be mobilised by propaganda to fight and die, but also that new realities force new biases.
ECONOMIST: A timely meditation on shaping narratives of the past
This will not be an easy task as schools have been reluctant to include digital into their Marketing curriculums.
They can't afford not to run in F1 and we would be very reluctant to have an F1 world championship without them.
Provincial and lower-level authorities may be reluctant to divert resources to areas that do not produce immediate benefits in terms of boosting employment and GDP growth.
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That may not be a problem at the moment, when companies and consumers are so reluctant to borrow.
Not only were the men reluctant to try what they considered to be women's work, but the women refused to let men in their kitchens and made fun of any who tried.
Minister Mikhailov of the Russian Ministry of Atomic Energy has not been reluctant to proclaim what these high-performance computers will be used for, and he said in a speech in January they will be used to simulate nuclear explosions, and that the computers are, in his words, '10 times faster than any previously available in Russia.
Organisers of international scientific conferences are increasingly reluctant to hold them in America because not everyone they invite will be able to attend.
ECONOMIST: Terrorists hurt America most by making it close its borders
Christianity was not yet the religion of Rome, and many people were reluctant to be wooed away from the old gods, such as Jupiter, and his jolly companions Venus and Bacchus.
And a spokesman for Health Secretary Andrew Lansley said he had been reluctant to consider a minimum price per unit because it would not be legal in terms of the EU competition regulations.
Global car firms are suffering from over-capacity and will thus be reluctant to invest the millions needed to upgrade the plant: Zastava cars do not meet western safety and emission standards.
Many urban neighborhoods are not conducive to keeping a car, which a long-time suburban dweller may be reluctant to give up.
But replacing one person is not the main point: the question is whether Mr Bremer will be able to persuade a reluctant Pentagon to free more troops.
This resistance added to a growing perception outside Germany that the country is increasingly reluctant to preserve the euro, and certainly not the leading defender it should be.
But the fear of layoffs and the ever-faster pace of work mean many Americans are reluctant to be absent from the office -- anxious that they might look like they're not committed to their job.
Further, successful reform would reduce the phenomenon of "job lock, " in which workers are reluctant to leave a job with employer-sponsored health insurance out of fear that they will not be able to find affordable coverage.
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