On the Gateway, the blob was transformed into a richly hued translucent jewel that bounced to the bass while shafts of light played over a rotating 3D surface.

CNN: Life at One Gigahertz

There were a few moments of excitement during the hour-long presentation, though mostly due to the thunderous bass of the company's sound and light show.

ENGADGET: Sharp's IFA presser features giant 1-inch thin LCD (and little else)