Wrigley began marketing its Eclipse gum with the magnolia bark extract in June 2008.

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Wrigley had claimed that magnolia bark extract, an ingredient in the gum and mints, contributed to the germ-killing capabilities.

FORBES: Wrigley Settles False-Ad Class Action For $6M

But just like you can call salicylic acid willow bark extract, corporations can package, market and sell homeopathic and natural alternatives to mainstream medicine, too.

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