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The carrier is already experimenting with self-service baggage check- in.
FORBES: Fact and Comment
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There's still an old-fashioned check-in counter, but most of the baggage drop points are self service.
WSJ: Flying Through the Airport
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Only one out of every 300, 000 JetBlue passengers files a complaint for overbooking, baggage mishandling or other customer service problems, compared with three for big carriers like Continental and US Airways, according to federal data.
FORBES: The Slipper Solution
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For the same reason they are doing a lot of other things that customers dislike, such as eliminating food service and charging for baggage.
FORBES: Blame Antitrust, Not the Weather, For Travel Woes
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Kayak offers a flight tracker, a price alert notification service, an airline directory, baggage-fee directory and airport information.
WSJ: To Take the Hassle Out of Traveling, Pack These Apps
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But plan carefully: Baggage charges on discounters can be far higher than full-service airlines, and out-of-the-way airports can mean long bus rides and added expense.
WSJ: Sky-High Airfares to Europe
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How could anyone in this generation of Goldman leadership possibly be approved for government service, and what politician want the public relations baggage of a tainted Goldman banker?
FORBES: Will China Hire Goldman Sachs Alumni?
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They have beefed up their staffs to help with baggage handling and boarding, and they've added self-service machines in secure areas so passengers can get new boarding passes when there are last-minute changes.
NPR: Americans Take Off for Thanksgiving