Together with the development, Active Global Support and field organizations, and with the backing of SAP Executive Board, we have intensified our focus on driving innovation and have created a framework to always be the first customer of our own solutions.

FORBES: The Evolution of SAP Runs SAP

Isis and Google are backing conflicting versions of the same technology (Near Field Communications, or NFC), and equally significant players like PayPal are going entirely different directions with cloud-based (rather than hardware-based) mobile payment initiatives.

FORBES: The Value Of Mobile Payments Is Beyond Transactions

Labour MP and chair of the Commons transport committee Louise Ellman said the legislation was "about backing the UK haulage industry and helping create a level playing field".

BBC: HGV Road User Levy Bill

Furthermore, the subsidy that is the FDIC is paid for by the big players, and it allows marginal players into the field that distort lending more broadly given their explicit backing.

FORBES: Book Review: John Allison's The Financial Crisis and the Free Market Cure

Simbol Materials, a California-based startup, is piggy-backing on geothermal development in the geothermal-rich Salton Sea field, with plans to extract lithium from geothermal brine for use in innovative battery applications like electric cars.

FORBES: Sleeping Geothermal Giant Stirs

With a more level playing field, it was possibly for any good concept to get tested and presented without backing from an incumbent.

FORBES: The Internet Is Drowning

Yes, it has the backing of people long-opposed to Gordon Brown, such as Charles Clarke, Barry Sheerman and Frank Field.

BBC: Full Story: Brown's leadership challenge