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The guidance also says NHS organisations should sign up to the Unicef Baby Friendly Initiative which sets out how new mothers should be supported and helped to breastfeed their baby.
BBC: NEWS | Health | Mums 'should get tailored care'
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Target plans to provide a bigger assortment of products such as baby furniture and patio sets through its online portal than it can carry in a store.
FORBES: Target Tweaks Website, Stock Heading To $58
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WeMo Baby is a sleek, small device that blends seamlessly into your baby's nursery and sets up with ease.
ENGADGET: Belkin WeMo Baby monitor lets you listen to Junior via an internet connection and an iOS device
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She uses it in matching sweater-and-leggings sets in less conventional baby colors like lime green.
WSJ: A Guide to the Best Baby Gifts
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But for much of this century they were essentially a preparation for serious adult roles: baby dolls and toy kitchens for girls, erector sets, toy trucks and train sets for boys.
ECONOMIST: Toys
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In fact, adults who used the site in the last 30 days are almost perfectly distributed in thirds across the GenXer (33.3%), Baby Boomer (32.5%) and Millennial (32.7%) generational sets, according to the GfK MRI Survey of the American Consumer.
FORBES: LinkedIn: Something for Every Adult Demographic
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Annette Funicello, who became a child star as a cute-as-a-button Mouseketeer on "The Mickey Mouse Club" in the 1950s, ruled among baby boomers, who tuned in every weekday afternoon to watch her on their flickering black-and-white television sets.
WSJ: Girl next door Annette Funicello dies at 70