The company thinks it can turn a profit by exploiting California's auto emissions program.
To encourage the answer it wants--and to cut back the country's growing oil imports--Beijing has imposed taxes on high-gas-consumption autos, while adopting European auto emissions standards in 2004.
Wednesday's Supreme Court argument about whether to regulate carbon dioxide from auto emissions might have made you wonder why we don't just remove the greenhouse gas from auto exhaust the way we do a lot of other pollutants.
As trends of strengthening global auto production and emissions regulations continue, Honda said, the company anticipates demand for platinum, palladium and rhodium to keep rising in the future.
FORBES: Honda's Reduced Use Of Rhodium Part Of Effort To Shift Away From More-Expensive Metals
The major auto makers will soon have their own zero-emissions vehicles, which Mr. Musk says will end Tesla's credits boom by year end.
The government's struggle to curb industrial emissions comes as China has emerged as the largest auto market for new vehicles.
Matthew Fitzmaurice, whose fund of hedge fund group AWJ Capital Partners manages a leading sustainable-focused fund, already has money on the table in those auto industry companies that are leading the way toward higher fuel efficiency and lower emissions.
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Major auto manufacturers are already heavily invested in developing advanced technologies that can significantly reduce fuel use and greenhouse gas emissions beyond the existing model year 2012-2016 targets.
WHITEHOUSE: Energy and Environment Latest News | The White House
And we know that building energy-efficient cars with better gas mileage and cleaner emissions is going to be a big part of us being able to succeed, not only the auto industry, but also succeed in our quest for a better environment.
The European Federation for Transport and Environment said in a recent report that around 75% of the region's auto makers were failing to improve fuel efficiency and meet the voluntary targets set by the EU, having reduced CO2 emissions by only around 1% from last year.
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