The rugged smart device was created for traditional auto-identification and data capture customers who want something sleeker and lighter than a typical AIDC industrial device, but need something tougher than a consumer-grade phone.

ENGADGET: Honeywell unveils Dolphin 70e Black: a ruggedized smartphone that can take a wallop

The camera also provides high-speed continuous shooting with continuous Auto focusing letting users capture approximately 15 fps up to 45 frames.

ENGADGET: Nikon 1 V2 unveiled: 14.2 megapixel ILC shoots 15fps stills for $899.95 in November

Capture HD video using Auto, Manual, Aperture-priority or Custom Movie Mode and enjoy several creative options also available for still shooting, including COOLPIX Picture Control and noise reduction while flexibly adjusting ISO sensitivity, shutter speed and white balance.

ENGADGET: Nikon intros flagship Coolpix P7700 for prosumers, diminutive Coolpix S01 for fashionistas

Both cameras are equipped with Canon's latest advancements in auto focus (AF) technology enhancing AF speeds over previous SX-series cameras to capture the excitement in brilliant clarity and quality.

ENGADGET: Canon announces PowerShot SX500 IS, SX160 IS superzoom cameras ahead of Photokina

You can auto-upload (over WiFi and data, though you can opt out of the latter) your multimedia as you capture them, and once it arrives on the web app, it's easily downloadable or shareable, depending on what you want to do.

ENGADGET