The Standard Model is a framework that explains how the known sub-atomic particles interact with each other.

BBC: Higgs boson 'hints' also seen by US lab

Although this might seem a little esoteric, discovery of this baryon provides further proof of the validity of the Standard Model of Particle Physics, and helps contribute to our understanding of atomic interactions.

FORBES: Large Hadron Collider Discovers Beautiful New Particle

Atomic Pop gives artists 50% of the profit, and ownership of their copyright, against a standard 10% of the retail price offered by the majors.

ECONOMIST: The record industry takes fright