Lana and Andy Wachowski and Tom Tykwar, the writers, directors and producers of Cloud Atlas, scoured the globe to raise the rest of the money which really makes Cloud Atlas one of the most expensive independent films of all time.
Apple co-founder Steve Jobs (1955-2011) certainly was, but so also are the lesser-known creators of abundant value in the business sector who sustain the world economy like the Atlas who holds up the globe.
If an atlas's job is to tell you as much as possible about places on the face of the globe, and leave other things to other specialisations, the Times wins this contest pretty easily.