The term has been inappropriately hi-jacked by the politically correct who mock it, the avant-garde who belittle it, the naive who discount it, and the public atlarge seems to be growing tired of hearing about it.
Repatriation of those offshore profits in places like Bermuda and Singapore could allow a large proportion of foreign profits to return home at a deep discount.
With a large portfolio of brands, the company offers products at every price point from discount (Chaps) to luxury (Ralph Lauren Collection), widening its target demographic.