The pro-tunnellers employ a mixture of hyperbole and hard-nosed economic home truths as they argue for the project.
Clearly it is frustrating for them - especially as they argue there is plenty of demand for the milk they are happy to supply.
But whatever the cause, the effect is that the winners are very likely to fight like Tiger Moms to preserve their tax preferences even as they argue for lower rates.
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The ITC's decision on Monday is the latest win for Apple, which has been locking horns with competitors in courtrooms around the world as they argue over whether their products infringe one another's patents.
Chemical companies and pesticide manufacturers have been lobbying just as hard - they argue that the science is inconclusive, and that a ban would harm food production.
And a crucial guarantor of growth, they will as always argue, is the maintenance of social stability.
As such, those who believe the IMF must look beyond Europe after the DSK scandal have a valid point, as they do when they argue that a managing director from an emerging nation will have a most salutary impact by underscoring the message the IMF sent in 2008 when it reformed its system of quota shares to better represent smaller countries.
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The threat will increase, they argue, as the government expands its Sure Start programme, aimed at the country's poorest families.
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It is curious to argue, as they seem to, that measuring tangible capital poses some problems, whereas the supposed difficulties over measuring intangible capital are almost entirely in their critics' muddled imagination.
Evangelicals generally permit the use of birth control, but they object to specific methods such as the morning-after contraceptive pill, which they argue is tantamount to abortion.
Europe's firms and workers are too cosseted, they argue, and as a result the continent's economies are unable to pull their weight in the world economy.
As you industry gets conquered, as they all do, I would argue you need to network more and with people in different industries that require similar skills.
They make excellent vehicles, and many would argue they do so at a reasonable value as compared to other luxury car makers.
Critics of strong intellectual property protections argue that they act as a barrier to accessing goods and services.
Dr Mahathir, too, they argue, sold himself as a reformer at first.
ECONOMIST: Dr Mahathir's old party has done better without him
Lloyd's brand, they argue, will suffer as underwriters identify less with the overall market than with the big corporates operating in it.
Carmakers argue the problem will fade as they have been pushing customers to purchase rather than lease.
" They argue that this process, as messy as it may be, is a victory in itself, " he said.
They saw him as a tough character who would argue strongly for economic stability.
Those in favour of such schemes describe them as "green batteries", but opponents argue they use more energy than they produce.
But when people meet doting gay parents such as Ray and Rodney, they find it hard to argue that their son would be better off in a foster home.
Carbon offsetting allows consumers to quell their eco-guilt even as they jet off to distant climes on holiday, and drivers of sports-utility vehicles to argue that they have atoned for the emissions produced by their gas-guzzling cars.
The host of its non-governmental but government-financed entities, such as Planned Parenthood and the Corporation for Public Broadcasting, argue for government funding by stating, correctly, that they are pursuing the public interest as government itself defines it.
The Russian leader, they argue, is using the Depardieu saga as a PR exercise for internal purposes.
They argue that higher interest rates are justified as they allow for a sustainable operation which is able to scale more easily than the non-profit model.
They argue it would be wrong to see it as a harbinger.
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They argue that the market hasn't worked as it essentially has become a means of avoiding real carbon cuts by paying someone else to do them.
BBC: Green energy on the back foot after carbon trading blow
They could also argue that retail deposits can be as flighty as the wholesale markets: just ask Northern Rock and IndyMac, both of which suffered rapid withdrawals.
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