Northern Foods challenged Defra's position, saying authentic Melton Mowbray pies have been produced far from Leicestershire for over 100 years and complained of "the artificial nature" of the zone.

BBC: The legal challenge by Northern Foods failed

In July, the Center for Science in the Public Interest sued General Mills for allegedly putting artificial ingredients in Nature Valley products marketed as natural.

FORBES: How Everybody Can Win the War Against Big Food

For most, this "nature deficiency disorder, " this blurring between artificial and real seems so perfect, so convenient.

CNN: Opinion: Creating a sea of change

An artificial demarcation in time defined by us Humans in our eternal search for supremacy over nature.

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Michitaka Hirose, a professor specializing in virtual-reality technology at Tokyo University, traces Japan's thriving artificial entertainment industry to the art of bonsai, in which medieval nobility honed the reshaping of nature into an art form.

CNN: ASIANOW - TIME Asia | Travel Watch | Who Needs Nature? Japan Does It Better