His claim that he did not break his word appears to rest on the argument that dealing in shares in someone else's name does not amount to dealing at all.
For example, the company's argument rests partly on the idea that disclosing a customer's name would impinge on the First Amendment right of free association.
"There's an argument to be made that he's actually more qualified than some of the big-name coaches out there, " said Luke Smith, a member of the England support group.