They must sell public cloud compute IaaS as a stand-alone service, without the requirement to bundle it with managed hosting, application development, application maintenance or other outsourcing.

FORBES: Connect

This kind of myopic thinking is one of the biggest challenges for IT companies that reap a large share of their revenues from services application development and maintenance, infrastructure management and validation software.

FORBES: IT services are not like baseball caps

Maybe it is an application for the HR department or the building maintenance crew or maybe a curriculum application that absolutely has to be available for students both at school and from home.

FORBES: Making the Cloud Less Cloudy for Educators

This persona research shows that IT would rather have an application easy to implement and low maintenance first, not one that required intensive customization.

FORBES: Connect

There is little problem if this is done in one year, or even in two years, but year after year of deferred maintenance means that the application portfolio risks getting dangerously out of date.

FORBES: Is Your Firm Running An IT Deficit