Like Apple, Asus will release its tablets in two different flavors: Wi-Fi only and embedded with 3G.
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Of all the companies challenging Apple's lead, ASUS has been presenting the most compelling reasons to buy a PC instead.
Meanwhile, Dell been hustling to build computers with more curb appeal in a consumer market where it faces tough competition from Apple, HP, Acer, Asus, Samsung, and a host of others.
The mobile market continues to evolve at a rapid rate with new smartphones and tablets being introduced by Apple, Samsung, Acer, Asus, HP, Toshiba, Vizio and other big companies at a brisk (almost monthly) pace.
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Among the products announced were new notebooks from Apple, Samsung, Dell, HP, Asus, Acer, Lenovo, and Sony.
That mix makes Dell a particularly valuable barometer, since Dell competes with Apple in high-end PC market, Asus and Acer in the mainstream PC market, HTC and Samsung in tablets and smartphones, IBM in the data center, and HP just about everywhere.
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It took Apple to realize the potential of the tablet, Asus (with its Eee PC) to blow up the netbook category, and MySpace and Facebook to create stable, mass-market social networks.
The multi-device, single experience has become the competitive environment for Microsoft, Intel, AMD, Google, Apple, Dell, HP, Lenovo, Samsung, ASUS, HTC, LG, and all the rest.
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Google and Asus have a window of opportunity, as Apple, Amazon and other tablet manufacturers consider their response to this high-powered, low-priced market disruptor: the worst thing they could do would be to fail to meet demand during that window.
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We've yet to test one of the 13-inch models, and we still don't know how much these will cost, but it would seem, tentatively, that ASUS' second round of Ultrabooks are about to hand Apple some persuasive competition.
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