The Equus achieves the highest APEAL score of any model in the industry in 2011.

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Porsche is the highest-ranking nameplate in the 2011 APEAL Study for a seventh consecutive year.

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The APEAL Study complements the Initial Quality Study (IQS), which focuses on problems experienced by owners during the first 90 days of ownership.

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Of the 10 crucial APEAL measures, Vehicle Exterior, Interior, and Seats have improved the most, each by 6 index points, as compared to 2010.

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The APEAL Study examines how gratifying a new vehicle is to own and drive, based on owner evaluations of more than 80 vehicle attributes.

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Three models rank highest in their respective segments in both the 2011 APEAL Study and the 2011 IQS: the Dodge Challenger, Ford F-150 LD and Honda Ridgeline.

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The APEAL report compliments its sister publication, J.

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The average industry APEAL score increased by 3 index points from 2010, to 781 on a 1, 000-point scale, based on more than 90 vehicle attributes including mileage to comfort to roominess and everything in between.

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The 2011 APEAL Study is based on responses gathered between February and May 2011 from more than 73, 000 purchasers and lessees of new 2011 model-year cars and trucks who were surveyed after the first 90 days of ownership.

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