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The sure-fire, no-lose answer: Aim it at your customers.
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So any way you look at this, the answer is the same: lose weight.
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If you ask me if I like to lose, I will answer that I don't.
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"We'd go out for a run and talk business issues and I'd lose my breath trying to answer, " says Matt Nichols, Pandora's director of search engine marketing.
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The answer is, you might drop your phone and lose the local files.
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Some people will say that a hedge is the answer, but we all know insurers make money and the insured lose money and a hedge is just insurance.
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To answer that question, investors should consider which private institutions have the most to lose.
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The answer is that when they are right, they make more money than they lose when they are wrong.
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The easy answer, preferred by the Tories, is that, realising he is about to lose an election, Mr Brown wants to change the rules.
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Whether the Mets lose isn't always a "yes" or "no" answer.
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