Once you get your zealots excited and talking, social network theory and the subsequent effects of contagion suggest that they can in turn influence 10s, 100s and 1000s of like-minded social citizens.

FORBES: Brand Passion Beats "Liking"

The same device could also play video that is streamed over an airport network and could, in theory, surf the Web and retrieve e-mail easily, with all the heavy lifting done by the Powermac or iMac it's connected to.

FORBES: Apple Gooses IBook Speeds

It has also served as a launch-pad for other hits on the network, including The Big Bang Theory and newcomer Mike and Molly.

FORBES: The Pricey Road To Recovery For 'Two And A Half Men' Star Charlie Sheen

With a mobile network that offers broadband speeds and capacity, it in theory becomes possible to carry out all manner of online activity on the hoof.

CNN: 4 ways 4G will change your life

Other everyday items that can be hacked remotely include pacemakers, insulin pumps, and, in theory, just about anything connected wirelessly a network.

FORBES: Increased Computerization Means Increased Vulnerability

But when it comes middle management, disillusioned with theory but still thirsty for knowledge, guidance and the support of a peer network, it could provide the reengagement and revitalisation the corporate world so badly needs.

FORBES: The Middle Management Crunch