In fact, Arena last week withdrew itsapplication to market Belvia in Europe after the European Medicines Agency pointed to potential cardiovascular risks and tumors found in animal studies.
Its polymer technology also carries the potential for other application markets, including water desalination, ultra-capacitors and energy generation, chemical and biohazard resistant fabrics, and immersion coatings.
Potential female candidates were approached directly and encouraged to apply, and Sport Wales changed the wording of itsapplication material to try to make it more "gender-friendly".