Dell, with a history of managing a great supply chain and relatively little innovation in management or analysis software, has the longest road to travel to this new model.

FORBES: Who's Got A Dell (Issue)?

Modern software analysis does make identifying seasonal trends easier, and in this lesson, I will be using charts from Trade Navigator, which is a product of Genesis Financial Technologies, Inc.

FORBES: The Four Key Seasonal Trends for 2012

There is a huge opportunity for software research being done in semantic analysis, unstructured search techniques, and so on, that can be applied in this business.

FORBES: IT services are not like baseball caps