Then one day, one of those agents gets frustrated with a competitor and tweets an obscenity-laced video that goes viral.

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He apologizes for using an obscenity, and proceeds to talk, in a serious tone now, about providing his extended family member with new tires like mine.

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To many Sri Lankans, especially those whose relatives have been killed in suicide attacks and bombings, or driven out of their homes in the north and east of the island, legitimising the Tigers will seem like an obscenity.

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