After all, as a curator, I had exhibition budgets, so that wasn't an ivory tower existence, believe me.
Four years holed up in an ivory tower could be a waste of your time and your money.
LA's far northern periphery has turned it into something of an ivory tower.
So it was a collaborative approach and not the global brand team sitting in an ivory tower creating these new positionings.
"Wine belongs on the table, not on a pedestal or in an ivory tower, " says Joel Peterson, general manager of Ravenswood Winery, part of Constellation Wines.
It also was evidence that, in this era of the social Web, fashion designers and retailers are no longer operating in an ivory tower or for solely the red carpet.
Many Malaysians will see you as someone who lives in an ivory tower, hob-nobbing with the hoi-polloi and out of touch with the realities of what is happening in Malaysia.
FORBES: The Malaysian Third Way: A Public-Private Partnership
Sir Brian Kerr bristles at the suggestion that his plush wood panelled chambers are in effect an ivory tower, and that he and other members of the judiciary are out of touch with the real world.
The entire debate over the terminology might look to a marketing practitioner like an Ivory Tower nitpicking but it is an important one because metaphor-based terms rely on our understanding of the underlying concepts to guide our actions.
To get an idea of the gulf between the ivory tower and Main Street, take a look at the essay by Yale professor Robert Shiller.
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