Last year's winner, Julian Barnes's The Sense of an Ending, has sold 300, 000 copies so far.
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The company's 60-second ad featured an ending that was voted on by viewers prior to the game.
This drew derision from his political opponents who say that the dissolution of the Parliamentary Union would indeed involve an ending, a breach.
Heck, it even comes supplied with something called an ending: The narrative is tied up, characters work through their problems, tears are shed, all that stuff.
We set our goal amount, an ending date for the campaign, and posted reminders occasionally on Facebook and sent two emails to everyone in our database during a 3-week campaign.
It's set in the present, though that wasn't problematic for me, and fitted with a crucial plot twist that comes to feel clumsy, plus an ending that provides all-too-conventional uplift.
Weekly sales in the U.K. of last year's winner, "Sense of an Ending" by Julian Barnes, jumped from 2, 535 to 14, 534 -- an increase of 473% -- in the week it won, according to Nielsen Bookscan.
Audi's 60-second ad in the first quarter, with an ending voted on by viewers, shows a boy gaining confidence from driving his father's Audi to the prom, kissing the prom queen and getting decked by the prom king.
Also nominated was Geoff Dyer's take on Julian Barnes' Booker-winning novel, The Sense of An Ending, of which he said: "It isn't terrible, it is just so... average, " and David Sexton's review of Carol Ann Duffy's The Bees - calling it "very GCSE".
There's simply too much stuff for a two-hour feature, and three writers, including Tony Gilroy, haven't figured out how to boil it down into a readily comprehensible narrative, or how to solve the problem of an ending that goes blah rather than bang.
Absolutely, because I was searching around, as I had done in that case and several other major cases, particularly cases which are full of emotions, where emotions were running high - to have an ending that would stay in the jury's mind, inevitably, when they retired to consider their verdict.
We'll let you witness the slight twist of an ending first-hand, although we'll add that Google is careful to use a lot of Nexus 7 features that don't demand always-on WiFi: the search giant wants us to know that we can head to the boonies without the tablet becoming a paperweight.
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For example, establishing independent credit is often an essential first step towards ending an abusive marriage.
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Another creature found its way to the Gowanus Canal back in 2007, also with an unhappy ending.
Either you or your employer will cut the Gordian knot soon, and it sounds like an unpleasant ending.
What a perfect exit, an elegant ending she could not have planned better.
Fans were so irate that they lobbied Bioware until the company agreed to make an expanded ending to answer their concerns.
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An answer ending with this gust of hot air only highlighted the depressing facts on the ground for those beginning their careers.
The film is a period piece with (spoiler alert) an unhappy ending.
An alternative ending to this wishful-thinking, Edgar Allan Poe-esque scenario has Jimbo leaving the planet entirely, overcoming his xenophobia to allow himself to be rescued by space aliens.
Angie -- she's the intuitive one, naturally -- doesn't want to get into an investigation that has an unhappy ending written all over it, and anyway, what can they hope to achieve that the cops can't?
An expanded ending for Mass Effect 3.
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Garrett Jones hit a sacrifice fly for a 2-1 lead, and Jordy Mercer had an inning-ending popout.
And yet a great vintage Port is one of the most civilized means of ending an evening.
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Stewart completed an inning-ending double play after Encarnacion fanned by throwing out Davis trying to steal third base.
Japanese stocks ended lower, ending an eight day winning streak, and unaffected by further declines in the yen.
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