More importantly, AMI was an outlet to study and experience new media, consumer engagement, the power of search (SEO), connect with bloggers and demonstrate the power of humor as a marketing tool.

FORBES: What's Next For Marketers in 2011

Though the Labour primary is an internal vote among party members, from whom Mr Peretz has more support than among the public, most bets are on Ehud Barak, a former prime minister and army chief of staff, or Ami Ayalon, an ex-admiral and domestic intelligence chief.

ECONOMIST: Israel

Listen for instance to Ami Ayalon, once head of the Shin Bet security service, describing in an interview with Le Monde the wrong-headedness of current Israeli policy.

ECONOMIST: Israeli dissent