Tina Fey and Amy Poehler were the best hosts in recent memory, walking the line of keeping the humor sharp without making people feel too uncomfortable.

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In apparent revenge, Ethan casts her best friend (Amy Seimetz) as his girlfriend in his new movie.

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She may not have taken home the Oscar for Best Supporting Actress but Amy Adams did score the top spot for most-buzzed-about bling.

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Amy Poehler's flirtatious energy enlivens Best Buy's pedestrian retail message: the salespeople are helpful.

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There's also all to play for in a strong Best Supporting Actress category: Amy Adams and Viola Davies who both give excellent performances in "Doubt" -- particularly stage actress Davies who delivers a scene-stealing performance across from Meryl Streep at the film's climax -- could cancel each other out.

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Striking a less controversial note, Best Buy's 30-second ad in the first quarter starred Amy Poehler, of NBC's "Parks and Recreation, " asking a Best Buy employee endless questions about electronics.

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Best Supporting Actress nominees are: Amy Adams for The Master, Sally Field for Lincoln, Anne Hathaway for Les Miserables, Helen Hunt for The Sessions, and Jacki Weaver for Silver Linings Playbook.

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Best Buy's spot starring comedian Amy Poehler hit a chord with some.

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Sandy was given a final stamp of approval by fellow Diggette, one of my best online friends, and GM of Social Marketing for Internet Media Labs Amy Vernon.

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