Amazon.com (AMZN) recently launched free streaming for subscribers to its Amazon Prime service.
"We are proud to bring Amazon Prime to Canada, " said Steve Oliver, country manager for Amazon.ca.
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Amazon Prime subscribers get access to books that can be borrowed for no additional cost.
And as an Amazon Prime member, I had my toys shipped in two days for free.
Kindle Fire customers enjoy a free month of Amazon Prime right out of the box.
ENGADGET: Amazon Prime Instant Video expands its library with even more video from PBS
And for those of us with Amazon Prime, it would be free to stream.
Subscription services like Netflix, Hulu, and Amazon Prime offer relatively poor back catalog of popular content.
Amazon Prime is a membership service that brings a number of benefits to subscribers.
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Some believe that consumers will be greeted with a free one-year subscription to streaming service Amazon Prime.
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Firstly, Netflix might face competition from Amazon Prime video streaming service that was launched last quarter.
Amazon Prime has been well-received by customers and successful in attracting business to its online shopping platform.
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Amazon Prime had over 22, 000 titles in its streaming library in August 2012, representing 70% growth in 2012 alone.
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In addition, Amazon Prime members can watch more than 30, 000 titles on Prime Instant Video at no additional cost.
Amazon Prime members can stream titles from the entire Prime Instant Video library.
That includes both purchased or rented videos, as well as free titles through Prime Instant Video for Amazon Prime subscribers.
Much like a supermarket loyalty card, Amazon Prime offers value for customers and creates customers who are valued more by Amazon.
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We believe programs like Amazon Prime lock-in customers and make it less likely that they will make a purchase from competing platforms.
Part of that is due to Amazon Prime, which launched in 2005.
Amazon Prime members also get access to unlimited instant streaming of more than 12, 000 popular movies and TV shows with Prime instant videos.
ENGADGET: Amazon Prime Instant Video expands its library with even more video from PBS
Amazon would triple the size of its content library, and increase the allure of Amazon Prime, which includes streaming in addition to shipping.
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The box provides a clean way to watch more than 700 channels, including mainstream services like Netflix, Hulu Plus and Amazon Prime.
In February, Amazon launched subscription video-streaming via its Amazon Prime service.
One gem: The final Amazon Prime shipment placed in time for Christmas delivery included DVDs of Futurama, Vol. 1, Lost in Translation and Pulp Fiction.
Prime instant video is a benefit for paid Amazon Prime members.
ENGADGET: Amazon Prime Instant Video expands its library with even more video from PBS
He sees no material impact from Amazon Prime Instant Video service.
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It is notable that Netflix will run on the Kindle Fire, given that the competitor Amazon Prime subscription service for streaming video is built into the device.
Customers who receive free Prime shipping benefits through our Amazon Student or Amazon Mom programs can upgrade to an annual paid membership to receive Amazon Prime's digital benefits.
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This unabated content expansion is also an added incentive for users to purchase the Kindle Fire, given that they avail a free one-month membership for the Amazon Prime service.
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Amazon reportedly may offer free streaming content to customers who sign up for its Amazon Prime service, but I doubt they'll overcome the ubiquity of the Netflix Watch Instantly service.
Amazon Prime members can enjoy this selection on over 300 different devices, including the recently announced Kindle Fire-the Kindle for movies, TV shows, music, magazines, apps, books, games, and more.
ENGADGET: Amazon Prime Instant Video expands its library with even more video from PBS
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