We ran an advertising test on five of our brands.

FORBES: Facebook Ad Execs: "We're Like 1951 Television"

Pollsters, political consultants and advertising firms all helped to test ideas and promote the resulting package: a three-year debt moratorium for farmers, a million-baht credit scheme for every village in the country, and universal health care with a low 30-baht charge per hospital visit.

ECONOMIST: Pleasing the voters

What advertising campaigns do you want to test?

FORBES: Visualizing Next Steps

All this is moving toward an elusive goal: to find a "buy button" inside the skull and to test products, packaging and advertising for their ability to activate it.

FORBES: Magazine Article

To join a Trada-led campaign, a search expert must first pass an aptitude test on pay-per-click advertising.

FORBES: Magazine Article

Mr. CHRIS SACCA (Google): We think San Francisco can be a great test bed for the development of new applications, services, local advertising, all kinds of really cool community-based services.

NPR: San Francisco Weighs Wi-Fi Plans

It has made the country of 1.1 billion the test bed for experiments in using cell phones and DVD players as computers, putting advertising on cell phones and finding ways to make PCs more affordable through shared access.

FORBES: Knitters Without Windows

No amount of advertising, or lack thereof, will convince buyers this car is right for them, and no crash test will scare them off.

WSJ: 2012 Fiat 500C Cabrio Review: A Car That Can't Fail��Not for Lack of Trying | Rumble Seat by Dan Neil