With the launch of SmartBook and the rest of the LearnSmart Advantage suite, we continue to lead higher education in using adaptive technology to help improve student performance.

ENGADGET: McGraw-Hill reveals the SmartBook: an 'adaptive' e-book for students

Mr. Bruning explained that she is focused on adaptive technology that will help people live a better life.

FORBES: Wearable Computers with E-Textiles and Conductive Fabric

When asked, some study participants expressed strong interest in having a vehicle that could drive itself, particularly for long trips when lane centering and full-speed range adaptive cruise control could help lighten the driver's workload.

ENGADGET: Cadillac road tests self-driving Super Cruise tech, could hit highways by mid-decade

By allowing students to focus their outside-of-class study time on the topics and concepts that are most challenging to them, adaptive learning has been shown to help students study more efficiently, develop greater proficiency and earn better grades.

ENGADGET: McGraw-Hill reveals the SmartBook: an 'adaptive' e-book for students

"The new adaptive bitrate technology and speed diagnostics page help optimise the viewing experience, while the resizable window gives users flexibility to switch between different quality streams, hopefully leading to a more satisfying experience overall, " said Mr Rose.

BBC: iPlayer goes high definition

Career customization may be one viable solution to help fill the gap between the growing talent shortage and the need to build sustainable, adaptive careers.

CNN: How to customize your career

"We can help people discover what to watch in a fundamentally new way, " Alex Iskold, chief executive of Adaptive Blue Inc.

WSJ: Apps Coming That Recommend TV Shows