And, along the way, this ad managed to position the 2013 Ram 1500 pickup truck as the preferred vehicle of a treasured and fast-disappearing way of life.
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That ad was for a position on the investigative reporting team at the Sarasota Herald-Tribune.
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The Hispanic Leadership Fund also fired back against Dewhurst's latest ad, saying Cruz has never had any position with the group and faulted the ad as dishonest.
Jeri Bonavia, executive director of Wisconsin Anti-Violence Effort, said Clarke took a dangerous position with his ad.
So Google still has to keep working to keep its position in the growing ad words marketplace (search to most people) where it makes all its profits.
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With its Google TV project and its fast-growing YouTube video service, Google remains in a prime position to vacuum up ad revenues as big advertisers start to follow their audience onto the Web.
After doing some comprehensive research on the competitive landscape for its client Avis, Madison Avenue agency DDB (Doyle Dane Bernbach) came to the conclusion that Hertz was far and away No. 1 in the field, and that it would be impossible for Avis to capture the leading position based on an ad campaign alone.
Mr Sarkozy also called for an inquiry by French competition authorities into whether Google abuses its dominant position in the internet-ad market.
Finally in July 2010 Given answered an ad on an online job board for a position at Grab Networks, a video licensing and syndication outfit in Sterling, Va.
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So instead of trying to hide the fact that Avis was the also-ran rental car agency, the ad men asked: why not turn its No. 2 position into an asset?
Magic Radio is mercifully commercial free (a must in a paid service), but a free ad-supported tier would be much appreciated and would better position it to compete against the likes of Pandora.
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Am I really in a position to judge, say, whether an adult diaper ad is on the mark?
Paul Orefice, a partner and creative director at The Watsons LLC, a New York-based ad agency, says he recently told a candidate for a production-manager position that if hired, he'd be working among an all-gay staff.
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