Given the increased reliance on advertising, the industry is experimenting with a number of ad models.
This revenue is dependent on prevailing ad rates, the number of ads shown per page, the type of ads used and the nature of the ads.
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True to anything that becomes an instant hit on the web, the ad has already spawned a number of online spoofs.
The GOP is reportedly spending its ad money in a small number of states it considers key to maintaining power in the Senate.
To boost returns, Park says, he'll focus on core brands, boost ad spending, pare the number of wine-stock-keeping units and reduce the low-margin private-brand business for European chain stores.
In part because of the limited number of marquee ad spots, many magazines have sold out of ads for their maiden iPad issues nevermind that most publishers and marketers haven't even finished designing the apps and ads and that it's unknown how many people will buy iPads.
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Successful publishers revised and revised until they arrived at a model that limits both the number of advertisers and ad exposures, increasing their value by being notable and effective.
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They need to show not just that the ad was shown to a large number of people, but that it actually had some effect on a business metric that the company and its investors care about.
With this technology, marketers and content creators can quantify the optimal number of exposures for an ad.
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As news of the controversy made the rounds, the number of views of the ad on Google Inc.
Ford's marketing chief apologized, and the auto maker's ad agency in India fired an undisclosed number of workers following some "inappropriate" proposed ads for the Figo car.
U.S. Web media officials say seminal news events don't provide sudden boosts in ad revenue because buyers typically cap the number of viewers for which they're willing to pay.
In our opinion, the primary growth driver in mobile ad revenues will be the increase in the number of page views on Yahoo!
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An unknown number of job seekers answering that ad became victims of robberies that in some cases turned violent, say federal and local investigators.
We're looking at what else is there that would really add a large number of eyeballs and a great ad inventory base to your existing business.
The number of impressions generated by premium ad units of the sort GM unsuccessfully petitioned Facebook for increased from 37% to 70% last year, depending on the exact format.
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Ad hoc work will now take place over a number of years rather than the six months originally planned.
It also generates a significant number of internet search queries and earns search ad revenues as a result.
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In fact, understanding how consumers respond to an online ad is a lot harder than simply tallying up the number of people who click on it.
While the number of ads will naturally increase with increasing number of page views, the improvement in ad pricing is something that Facebook can leverage to better monetize its mobile platform.
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Yahoo's revenue from search ads has grown in recent quarters, benefiting from guaranteed payments from Microsoft, which shares ad revenue with Yahoo, and a rise in the number of times people click on the search ads.
But Facebook argues that for brand advertisers, fine-tuning the number of times a particular consumer sees an ad as well as ensuring that the ad has reached all of its target audience are far more effective techniques.
As suggested above, ad-based internet businesses like Facebook are driven by the number of dollars per page view.
The primary drivers behind the revenue growth seen in Q3 were 27% increase in the number of ads and 7% increase in the ad pricing.
FORBES: Facebook's $28 Fair Value Supported By Mobile Ad Growth
Just over a year into operations, Trada that already tapped 1, 000 people (all in the US) to help mostly small to medium-sized companies figure out to maximize their ad spending on Google search words and expects to increase that the number of freelancers tenfold in 2011.
In the ad serving phase, when your computer requests an advert from the OIX (because a website has included our tag in their page), the browser sends the random number and the categories are used to deliver the targeted ad, not the details of your browsing, or anything about you or your computer.
However, as PC growth slows and more users adopt smartphones to stay connected on the move, an increasing number of Internet searches will be performed on mobile phones and online ad dollars will shift to mobile advertising.
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There were 6.7 billion display ad impressions on Amazon.com in the third quarter, more than triple the number in the same period of 2011, according to comScore.
As previously mentioned, 30-40 percent of search visitors are currently affected, but that number could go even higher giving Google the ability to outperform all other ad networks.
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Number six on the list, with 1, 088 complaints, is an ad for Marie Stopes International.
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