While the two operate on different terms--in addition to cable's dual revenue streams (advertising dollars and subscription fees) as opposed to broadcast's singular ad-supported model, cable has far fewer programming hours to fill and less fare to promote--broadcasters would be wise to consider four of cable's best practices.

FORBES: Inside The Box

Considering her upcoming Super Bowl commercial is already one of the game's most buzzed-about ad spots, we're going to throw in model Kate Upton as well.

CNN: 5 tech tips for enjoying the Super Bowl

It was billed as a crossover model, and Ford launched it with a highly visible ad campaign.

NPR: Auto Watchers Underwhelmed by U.S. Designs