And by 2016, digital ad spending will pass a quarter of all ad dollars.
Ad blocking is highest in Europe, where Austria is tops with a 22.5% ad blocking rate.
Click on the ad and the program pauses while a video ad pops up.
Last year's ad's featured lots of people engaged in various activities in the same ad.
Ad sponsors and candidates realize they will be held accountable for unfair ad content.
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By 2009, Google had developed DoubleClick Ad Exchange, a much more efficient ad marketplace.
Ad revenues were up 33% from a year ago, while non-ad revenues were down 11%.
Drawbridge grabs all this anonymized data on people from ad networks, ad exchanges and the like.
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Mobile ad revenue is 23% of total ad revenue, up from 14% in the prior quarter.
The Mayan empire flourished in the southern regions from around 250 AD to 900 AD.
Maintaining both brands made it harder to sell integrated ad packages across both ad and print.
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But the total online ad market still accounts for only a small percentage of overall ad expenditures.
No one is asking the Romney campaign about that ad and what they think about that ad.
An eBay-style bidding system means prime ad spots always go for the lowest price, minimizing ad spend.
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Microsoft could use the company's advertiser network and ad management software to rescue its lagging online ad revenue.
SearchIgnite also noted that total ad spending growth slowed down in March, raising concerns about second-quarter ad spending.
Another major ad-buying company suggested that ad sales could be flat at broadcast networks and higher at cable networks.
People with AD are more likely to have an APOE e4 allele than people who do not develop AD.
Even without the continued tweaking to its mobile ad platform, Facebook stands to do well with mobile ad revenues.
At a time when the book review section looks distressingly cadaverous at 24 pages, any ad beats no ad.
Makes sense--if you don't have to say who's sponsoring an ad, it's easier for an ad to be negative.
Somewhere some ad-man said that it takes at least 20 times of viewing an ad before someone remembers it.
Ad rates are lower and, as yet, there is no ad format that seems perfectly primed to garner audience attention.
How many times have you seen an ad that made you laugh only to forget what the ad was for?
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These efficiency measures reduce ad effects, misleading marketing managers to choose further spiraling reductions in advertising costs and ad effects.
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So are a raft of ad exchanges, so-called demand-side platforms, and an alphabet soup of other ad tech companies.
MoPub is an ad-serving platform for mobile applications that allows publishers to manage their ad inventory on iOS and Android.
FORBES: iOS and Android Fourth Quarter Mobile Apps Ad Metrics
Another factor which will drive mobile ad revenues is the increase in mobile ad spending expected in the Japanese market.
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Closing the loop that way on ad effectiveness would in some ways make the Facebook ad marketplace as powerful as Google's.
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