The Gennum ActiveConnect GV8502 can be seamlessly and cost-effectively embedded into the cable, enabling a variety of new active cable solutions that will allow DisplayPort to become a pervasive technology in these fast-growing markets.

ENGADGET: Gennum develops in-wire technology for 100-foot DisplayPort cables

The next step is to hop on a TeleferiQo cable car and ride up the slopes of Mt Pichincha, the active volcano that overlooks Quito.

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The company is active in the music business, produces feature films, television programmes and animation, and operates a cable business.

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Targeting DisplayPort applications, the GV8502-based solution is an active, receive-only solution that will be sold as part of a reference design kit containing a demonstration cable and design collateral.

ENGADGET: Gennum develops in-wire technology for 100-foot DisplayPort cables