Only instead of code, these gutsy entrepreneurs are armed with acai, aloe and antioxidants.

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In 2009, he and Winfrey sued more than 40 companies for using their names to sell acai products.

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Here, the purely vegetarian menu features homemade smoothies, juices, sandwiches and soups made from seasonal ingredients, with an additional healthy kick courtesy of super foods such as acai or acerola.

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If you thought that with all the javas, teas, sodas, juices, flavored waters, (did we forget milk?) infused with everything from acai to zinc, that we would be completely saturated, think again.

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It also sells cashew, coffee and acai juices.

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Last year, the Federal Trade Commission went after websites publishing fake news stories about the supposed health benefits of acai, many of them quoting experts like Oz, that were really fronts for supplement sellers.

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After all, the produce section is now teeming with Superfruits, and the beverage aisle can barely resist collapse under the burden of bottles filled with the magical elixirs of acai, pomegranate, and mangosteen among other juices of functional distinction.

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The following Monday, in a separate test, Edwin and I put roses, given to us in celebration of the Forbes Billionaires launch, into three mixtures: pure water, water laced with scotch remnants, and a combination of water and Pomegrante Acai Frava.

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