GameTanium's exclusive catalog and merchandising expertise also enables premium pricing by elevating superior games above the overwhelming population of game demos, spam, broken apps and just plain boring games offered in the Android Market.

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He then issued a simple edict: Each unit had to create "demonstrably superior products" that could achieve "above-market growth rates" "This is not a strategy story, " says the buttoned-down Davis in his London office.

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Also, each company has a business segment that could be spun off because it has an operating margin superior to its parent and would also command an above-market enterprise multiple as a stand-alone business.

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But can QWERTY devices be priced on par or above the price of smartphones featuring cutting edge, 4.3 inch display tech and superior processor performance?

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