Despite the upbeat trading update, shares in ABF were down 1.2% in early London trading.

BBC: Primark sees strong rise in annual sales

At ABF's sugar business, full-year profits will be "considerably higher" than a year earlier, led by strong sales in Europe and Africa.

BBC: Primark sees strong rise in annual sales

Parent company ABF, which also owns the Twinings, Ovaltine, Ryvita and Jordans brands, said overall revenue rose 10%, despite problems in its groceries unit.

BBC: Primark sales jump by a quarter

He is a patron of the Walking With The Wounded charity, and is a prominent supporter of ABF The Soldiers' Charity and Help For Heroes.

BBC: Prince Harry praises wounded 'heroes' during US trip

The teenager in search of an inexpensive shirt or handbag goes to Primark (owned by ABF), whose stock has flourished over the past year.

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Continental Airlines (nyse: CAL - news - people ) is testing similar technology on its transatlantic flights, and Federal Express, Airborne Freight (nyse: ABF - news - people ) and other freight carriers have participated in earlier ADS-B tests.

FORBES: Magazine Article