How is it that a swarm of people who lack any sort of hierarchy or control structure can be so successful in collectively maneuvering a Pong paddle to hit the ball?

FORBES: What Pong Tells Us About Global Marketing (Really)

Ian Bay, who was skateboarding through Civic Center Park when shots erupted, said he was listening to music on his headphones when he looked to his right and saw a swarm of hundreds of people running at him.

NPR: Gunfire Erupts At Colo. Pot Event, 2 Wounded