For another, there is increasing doubt that a genetic map is worth much as a product--eventually, the information gets out.

FORBES: Magazine Article

Welsh people could lay claim to be the most ancient Britons, according to scientists who have drawn up a genetic map of the British Isles.

BBC: Welsh people could be most ancient in UK, DNA suggests

The new genetic map should bolster research into a number of diseases whose onset is associated with a combination of genetic predisposition and changes to the body's roster of bacteria.

WSJ: Gene Map of Body's Microbes Is New Health Tool

"Seven out of 10 studies looking at this problem, using the latest genetic fingerprinting techniques, find a significant association between the MAP strain found in cattle and Crohn's disease, " he said.

BBC: Minister declares milk 'safe'

Genetic tests are now so cheap that Mr Goldin can draw us a map of how his own ancestors moved from east Africa 31, 000 years ago, across Arabia and through Central Asia before swinging back into northern Europe.

ECONOMIST: Migration

This is a recent expansion of the work started in 2007 to build the most detailed map of human genetic variation available.

FORBES: Bringing the Human Genome Into the Doctor's Office