The inclusion of images makes Google a better search engine.

FORBES: The Weak Antitrust Case against Google

My view is Google was not a better search engine but the guys talked a much superior story about relevance, at a point in the search narrative when it really, really mattered to show relevance.

FORBES: Google + and The First $20 Billion Thought Leadership Bonus

Adam Goldstein and Steve Huffman decided to do what Kayak already did: make a better travel search engine (but better).

FORBES: Magazine Article

There is no reason to think that a new, better search engine could not eventually overtake Google just as it came from obscurity to dominate the search market.

FORBES: Move up http://i.forbesimg.com t Move down

So a similar offering in China to be launched by premier search engine Baidu should do just as well, maybe even better, correct?

FORBES: The Myth of the Chinese Consumer

But people briefed on the initiative said that if the search engine better understands the meaning or intent behind people's search queries, Google could find a way to show them more relevant ads.

WSJ: Google Gives Search a Refresh