Operating on a ad-supported or paid subscription model, the streaming music product has been in the works and rumors have been swirling.
Ms. CELIA WEXLER (Common Cause lobbyist): A political ad that's on WashingtonPost.com is going to be treated differently than a political ad that runs in the Washington Post.
There was a famous ad in which a kid walks through the schoolyard representing Fletcher, and a follow-on ad in which a little girl in pigtails representing Northup, joined the crowd.
Mojiva, a mobile-first global advertising display company offering both a mobile ad network (Mojiva), and a mobile ad-serving platform (Mocean Mobile), is a company that has not one or two, but seven female executives at the helm.
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Roberston envisions a world (and could profit from the realization of it) where octogenarians take a break from the golf course and plug ad copy into a website to optimize a businesses ad campaign and supplement retirement income.
Those pieces include not only more software features on its phones, but even a run at a new mobile operating system, Tizen, with Intel and a recently announced deal with online ad tech firm OpenX to create a mobile ad exchange.
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Connerty calculates that a Marino ad yields a 20% better response than one with an anonymous guy.
In 1998, about 2% of users exposed to a banner ad on a website clicked on it.
With only a tiny bit of space for a sponsored ad, a picture can be worth a thousand words.
Placing a link and a banner ad on a popular portal site helps, but their main weapon is television advertising.
Wellstone also ran a TV ad highlighting a speech in which Coleman endorsed the senator and Bill Clinton in 1996.
Then she heard a radio ad about a new drug trial for women with low libido and joined up in early 2003.
Earlier this year, I noted that a background check company named Intelius had placed a Google ad on a search of my name.
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The recipe was as evocative as a glossy ad for a Mediterranean cruise, and it has been going strong with countless iterations since.
When Paul saw a newspaper ad for a medical school in the Dominican Republic that was accepting American students, the family flew down to enroll Yife in 1977.
To be sure, cookie technology does not prove perfect causality, but it provides a lot more transparency than simply tracking "click-through rates"--or running a print ad in a newspaper or magazine.
In 1994 the family patriarch, Amir Amidi, found himself on the phone with Nozad, who despite no tangible experience and poor command in English had answered a television ad for a salesperson.
In the year to come, security professionals are warning of bank code-stealing exploits that are much slicker and more convincing--hidden in guises as harmless as a banner ad on a reputable Web site or a message from a friend on a social network.
To get a better sense of how a political ad can be produced and used as ammunition against Romney take a look at the 60 second ad below.
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Going back further, the 1976 Super Bowl featured a Xerox ad that set a template for future insouciance and cleverness.
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The ad comes just a day after McCain's campaign launched a TV ad attacking Obama's readiness to lead in an international crisis.
Gina is actually a fictional character based on a model who starred in a 1970s ad campaign for a Brazilian brand of toothpicks called Rela Gina.
And advertisers generally pay less than half as much for a Google ad accessed on a mobile device as they do for something searched from a plugged-in PC.
Bush adviser Lee Atwater also put together a television ad focusing on a program that a Republican governor who served before Dukakis had put into place that granted prisoners short furloughs.
Already, in May 2011, a liberal group called the Agenda Project created a television ad that showed a slender man in a business suit pushing an elderly woman in a wheelchair through a scenic park.
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We did run a radio ad around 1998 on a couple of rock stations.
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Measuring the success of a single ad, let alone a brand new campaign is beyond my ability.
But this is the age of social media, where even a trite ad can stir up a tempest.
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In a recent Ad Age article, a study conducted by MarketShare proved that WOM drives sales.
If you wanted to test a campaign ad, you held a focus group.
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