探讨期刊栏目策划与选题策划的原则和方法。
The paper presents the principles and methods of planning the columns and choosing the topics for the periodicals.
其中，选题策划是出版业核心竞争力提升的关键。
On the Importance of Publication Planning in Book Publishing;
加强市场调查对提高图书选题策划的预测准确性作用极大。
Market survey plays an important role in raising accuracy in book-selection prediction.
选题策划者对这个词的理解与大众的理解不同，那是相当的精确。
What publication planners understand by the term is precise but it is also quite distinct from the popular interpretation.
掌握这些特性，有助于编辑进行畅销书的选题策划和市场营销。
If we can grasp those features, it is helpful for us to manage the theme of best-sellers and marketing.
由于选题策划人员分布广泛、离散性强，所以很难给出一个精确的在行从业数字。
Precise figures are hard to pin down because publication planning is widely dispersed and is only beginning to be recognized as something like a discrete profession.
目前国内时政类期刊都很注重深度报道的选题策划，提高杂志影响力。
At present, every news journal has already realized the importance of in-depth reports's scheming, to enhance the journal's influence.
并专访人民体育出版社编辑，就体育图书选题策划的相关问题进行访谈。
At the same time the people an exclusive interview with Press Sports Editor, Sports Book topics on planning issues related to interviews.
编辑定位要依据读者定位开展有针对性的选题策划、编辑加工和整体设计。
The positioning of editing requires proposed topic selection, article editing and publishing designing around readers.
从理论和实际两个方面论述了选题策划在提高图书的品位中所起的关键作用。
From the aspects of theory and practice, the crucial role that the publication planning plays in improving quality and grade of publication is dealt with.
要充分利用网络信息传递快速及时的特点 ，为期刊选题策划提供信息服务。
The fast and timely characteristic of information transmission on the network should be fully utilized, in order to provide service for topic selecting and planning.
教育音像出版物的选题策划要遵循体现载体价值的原则、体现教育价值的原则和体现经济价值的原则。
Selecting titles for educational audio-visual publications play an important role in its marketing success and the profit gaining of the educational audio-visual publishing industry.
同时，从选题策划的角度出发，将体育图书归纳为体育专业与学术类和大众体育类这两种选题策划类型。
At the same time, from a planning point of view of topics will be summed up as sports Book sports professional and academic, public sports topics of the planning of these two types.
信息，在编辑选题策划中起着重要作用，它能使编辑选题策划做到有的放矢，它是编辑选题策划的依据和保证。
It is the information that provides the scientific basis and guarantee for the editorial scheme in selecting a right topic.
如何把图书出版中的社会属性和经济属性更好地统一起来，在市场竞争中获取赢利，关键就是图书中的选题策划。
How to unify the social property and the economic property in the publication? In order to make profit in the marketing, the key is that pay more attention to the topic-design of the publication.
第三部分详细论述了高校教材营销的主要过程，包括选题策划、渠道管理、宣传促销以及营销的整体计划与管理。
The third chapter discusses the marketing process of higher education textbooks, including their business-writing, channel choosing, promoting as well as planning and managing in the process.
好的策划编辑应具备敏锐的超前意识，领先一步抢占选题资源，才能够在竞争中处于优势地位。
An excellent planning editor should possess the sharp foresight, and then they could occupy these resources and give them an advantage over their competitors.
行业年鉴、系列丛书、名家名著和具有市场开发潜力的图书的选题调研、组稿编辑、策划出版等。
Business or government yearly books, series of books, works of famous writers and the subject-researches, editing the materials, planning and publishing of books with potential market.
网络新闻论坛的策划程序包括论坛的定位、论坛的细分、选题的确定、整体形象的策划等。
Network-news forum's design procedure include forum's orientation, selected topic and the whole image'plan.
这份调查是为《经济学家》杂志的出版物《2005年的世界》精心策划的，选题是“2005年世界上最适合居住的地方是哪里?”
The survey was prepared for the Economist's "World in 2005"publication, with the remit: "Where will be the best place to live in 2005?"
这份调查是为《经济学家》杂志的出版物《2005年的世界》精心策划的，选题是“2005年世界上最适合居住的地方是哪里?”
The survey was prepared for the Economist's "World in 2005"publication, with the remit: "Where will be the best place to live in 2005?"
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