我们可以通过把这个品牌推向其他领域而创造出巨大的附加价值。
We can create significant added value by pushing the brand into other areas.
我最喜欢这个品牌的洗发水。
一些零售商警告科卡里斯，如果它推出电动自行车，他们将放弃这个品牌。
Some retailers warned Cocalis that they'd drop the brand if it came out with an electric bike.
相反，该公司的研发主管瑞斯基希望他们可以将这个品牌与全球通信和商业的新世界联系起来。
Instead, Riskey, the company's research and development head, would hope they associate the brand with the new world of global communications and business.
另外三个大品牌——雀巢、广东健力宝和立顿——今年刚刚进入这个市场。
Three other big brands—Nestle, Guangdong-based Jianlibao and Lipton—have just entered the market this year.
奥比森并没有受到这个目标的鼓舞，他在Sun品牌只取得过一次成功。
Orbison wasn't inspired by the goal, and only ever achieved one hit with the Sun label.
在20年代，几乎每位女性都痴迷于华伦天奴这个品牌。
例如，当广告商创建一个品牌时，他们想要用这个品牌和它的形象来打动消费者。
When advertisers create a brand, for example, they want to impress consumers with the brand and its image.
价格促销只能吸引一个品牌的长期或“忠诚”客户；人们很少会仅仅因为品牌价格降低而购买这个不熟悉的品牌。
A price promotion entices only a brand's long-term or "loyal" customers; people seldom buy an unfamiliar brand merely because the price is reduced.
致使我们重新定义了这个品牌。
现在还很少有哪个品牌认真对待这个问题。
正是他们的天真和冒险精神令这个品牌迅速获得成功。
He says being naive and taking risks actually helped push the brand forward.
他们最后决定保留这个品牌。如今看来，这一决策日益显得明智。
Their decision to hang on to the brand is looking better by the day.
他说这家公司有一支“极其出色的团队”在运作这个品牌。
He said the company had a "fantastic team" running the brand.
到目前为止，曼联依旧是这个世界上最大的足球品牌。
For now, Manchester United remains the world's biggest soccer brand.
分析品牌忠诚度这个现象并不是封闭的。
Analyzing the phenomenon of band loyalty is not for the close- minded.
人们会关注它，是因为，这个承诺是您的品牌，您的遗产。
That commitment becomes your brand, your legacy, and the reason why people pay attention.
彻底毁掉一个品牌形象的情况是很反常的，品牌公司不需要担心这个。
The scenario where a brand image is forever ruined is such an anomaly that brands need not worry.
我们都知道这个道理：你在网上开个“展台”、卖好你的品牌，你就能赚钱。
You establish an online presence, sell your brand well-and you make money. Let's rewind.
消费者重视的不是包装，而是纯果乐这个品牌。
Consumers weren't attached to the packaging! Consumers are attached to the Tropicana brand.
这个法国时尚品牌是那些真正懂得风格和炫耀的人的最爱。
This French fashion house is a favorite amongst those who know the meaning of style and panache.
这个风格华丽的品牌是奥斯卡颁奖礼和红毯仪式的常客。
The regal label, an Academy Award and red carpet standby, is headquartered in New York, sure.
客户能信任并重视这个品牌吗？
最好是能事先就定位好品牌要表达的东西，然后再去用合适的产品支持这个品牌形象。
It is better to first define what your brand is supposed to embody and then work to support that image.
最好是能事先就定位好品牌要表达的东西，然后再去用合适的产品支持这个品牌形象。
It is better to first define what your brand is supposed to embody and then work to support that image.
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