去年该公司发起了一项营销活动，以提高资生堂品牌在海外市场的知名度。

Last year Shiseido launched a campaign to boost the visibility of the Shiseido brand in overseas markets.

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Trada允许小公司和大型广告公司在Trada付费搜索专家的的帮助下在Google、雅虎和Bing上发起搜索营销活动。

Trada allows small businesses and large AD agencies to run search marketing campaigns across Google, Yahoo! And Bing with the help of the company's rapidly expanding community of paid search experts.

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本文在这里仅针对企业所发起的事件营销活动，研究媒介在其传播的过程中自身的角色和作用问题。

The enterprises' event marketing is the research object of this paper, and this paper research the role and function of media in the event marketing.

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本文在这里仅针对企业所发起的事件营销活动，研究媒介在其传播的过程中自身的角色和作用问题。

The enterprises' event marketing is the research object of this paper, and this paper research the role and function of media in the event marketing.

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