随着我国经济与国际接轨，与国外的交流日益频繁，中英文广告的翻译显得越来越重要。
As China's economy with international standards, increasingly frequent exchanges with foreign countries, the English translation of advertising is becoming increasingly important.
本文主要分析了英文广告的特点及翻译技巧。
The author mainly discusses the characteristic of English ads and of its translation in this paper.
本文主要引入奈达的功能对等理论来指导英文广告标语的翻译，并进而归纳出英文广告标语翻译的翻译技巧与策略。
This thesis concerns itself with the English translation of Chinese publicity materials from the perspective of Nida's functional equivalence theory.
本文主要引入奈达的功能对等理论来指导英文广告标语的翻译，并进而归纳出英文广告标语翻译的翻译技巧与策略。
This thesis concerns itself with the English translation of Chinese publicity materials from the perspective of Nida's functional equivalence theory.
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