尽管纸质版报纸的广告销售额仍让在线和移动报纸相形见绌,但是纸质版报纸的收入仍在下滑。
Though print ad sales still dwarf their online and mobile counterparts, revenue from print is still declining.
但是纸质媒体的广告支出将下降1%左右。
如果这种做法获得成功,报纸发行公司将不再依赖于广告客户,也可以减少的纸质版本了。
If this approach took off, newspapers would no longer depend on advertisers and could wind down their paper editions.
虽然在线广告的收入在逐渐提高,但并不足以弥补纸质广告和发行量的减少所失去的利润。
Revenue from online advertising is growing, but not fast enough to fill the gap opened up by the decline in revenue from print advertising and circulation.
广告指所有付费的传播手段,从电影里的商业广告到收音机、网上的广告到纸质媒介到广告牌。
Advertising covers any communication that is paid for, from and cinema commercials, radio and Internet adverts through print media and billboards.
广告指所有付费的传播手段,从电影里的商业广告到收音机、网上的广告到纸质媒介到广告牌。
Advertising covers any communication that is paid for, from and cinema commercials, radio and Internet adverts through print media and billboards.
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