符号学的解释主要是发掘文本的意义。
The explanation of semiotics is mainly to find out the meaning of a text.
第三章深入分析服装符号学的切入点。
It is emphasized the cut-in point for finery symbolization in the third part.
本文作者提出建立动态符号学的理论框架。
The author of this paper puts forward the hypothesis of building dynamic semiotics as a branch of semiotics.
本文从符号学的角度对广告翻译进行了尝试性的探索。
This dissertation made an attempt in exploration of advertisement translation from the semiotic perspective.
确立这些原则的依据是符号学的翻译观和商标命名的宗旨。
The translative principles which are on the grounds of the translative viewpoint of semiotics and the purpose of brand naming include adaptation, relation and concision.
随后又从符号学的角度探讨女性数码产品中的审美风格要素。
Then from the perspective of semiotics, this paper studies the aesthetic style element in digital products.
在图形设计中,符号学的运用,影响着图形设计的表形性思维的表诉。
In the graphic design, the use of semiotics, affecting the graphic design table table v-shaped thinking.
作为设计者的我们,学习运用符号学的工具,会使设计更具有效的功能。
As designers we have to learn to use semiotic tools, will design a more effective performance.
符号学的翻译标准“意义相符,功能相似”对商标词的翻译具有重要的指导意义。
It points out that trademark translation should follow the criteria of "correspondence in meaning and similarity in function".
结合符号学的观点,提出旅游产品的价值不仅包含使用价值和价值还应包括符号价值。
Combining semiotic perspective, the value of tourism products made not only contains the value and value should also include the symbol value.
从符号学的角度分析传播过程,说明受众在接受新闻信息时产生一定的认知偏差是必然的。
Analysis on the process of communication: This unit indicates that false cognition of audience is inevitable while receiving information.
从符号学的视角分析代言人对品牌符号意义构建的作用,有助于加深人们对代言人的认识。
To analyze the effect of endorser on the building of brand symbolic meaning from the Angle of symbolism helps to deepen peoples understanding of endorser.
关于网络互动的研究大体是沿着两个理论框架展开:一是社会互动理论,二是符号学的视角。
Currently, researching of network interaction, in general, proceeds along two theoretical frames: the theory of social interaction, and semiotic perspective.
本文主要从符号学的视角分析术语作为特殊符号的功能及俄罗斯术语学研究中的符号学方法。
This paper analyses the function of term as a special symbol and semiotic method in Russian terminology research.
本文着重从符号学的角度看男性青少年服装时尚的变化,试图寻找这些服装标志的基本含义。
This paper focuses on seeing the changes of male youth's clothing fashion in China from semiotics perspective and tries to look for the underlying meaning from those clothing signs.
运用艺术符号学的审美意识,将表演主体个性与原作品共性有机结合,使表演得到最佳的效果。
This article combines the individuality of performers with the generality of works by using art semiology, in order to make the best effect of performance.
《孟子·梁惠王》所记载的一个故事中的牛与羊的区别,可以用结构主义符号学的方法来思考。
From the perspective of the structuralist semiotics, the present paper aims to interpret the differences between the ox and the sheep in the story told in Mencius 1A7.
从符号学的角度,如果把《红字》作为一个符号,这个符号的所指就是文学作品传达给读者的信息。
From the Angle of semiotic study, if we take a literary work as a sign, its signified is the message it conveys.
符号学的翻译原则是“意义相符,功能相似”。这一翻译原则对商标词的翻译具有重要的指导意义。
On the principle of sociosemiotics, a translation is not only to represent the designative meaning but also to transfer the pragmatic meaning so as to get the functional equivalence.
在从语言学角度向符号学的转换中,在后现代视觉文化领域,集合成为了一种被广泛运用的言说方式。
In the postmodern visual cultural field, and in its transference from linguistics to semiotics, assemblage becomes a widely used mode of utterance.
站在符号学的角度分析品牌视觉符号,就能理解符号对消费领域操纵作用的根源- - -符号的意指作用。
Stand the perspective of brand semiotics visual symbols, we can understand the role of symbolic manipulation on the root causes of consumption — the role of symbols means.
本文采用图像学,符号学的方式进行深度分析典型的作品中的符号,展现了乡土绘画中文化符号的形成过程。
By using the method of iconography and semiotics to analyzing symbols in typical works, this essay aims to show the formation of cultural symbol in the rural art.
用符号学的方法来解析设计,产品设计的实质就是以实用功能为核心的文化价值传达,同时也包括审美功能;
This thesis deconstructs the nature of product design by semiotics. Product design is the transmitting of cultural value, the core of which is function including form.
从符号学的角度出发,以腕表为例,阐明了腕表这一符号的明示义及暗示义,也就是它的实用价值和象征价值。
From the perspective of semiotics, this paper takes watches as an example to describe explicitly their denotation and connotation, that is, their practical value and symbolic value.
本文就试图从符号学的角度揭示万宝路香烟广告通过对各种符号中能指、所指的编码,达到操控消费者的目的。
This article attempts to unmask the Marlboro cigarette advertising from the perspective of semiotics to argue its manipulation of consumers by encoding the signifiers and signified.
其目的是运用符号学的观点与方法为平面设计研究开拓出新的空间,以对平面设计提供一种理论资源和思考方法。
The purpose is exploring new space to graphic design with the idea of semiotics, contributing to the research of graphic design and providing a kind of theory resources and thinking methods.
本文从符号学的角度切入,分析了中国古典诗歌意境生成的静态结构和动态结构。并对其中“象”的质的规定性进行了阐释。
From a semiotic perspective, this paper analyses the static and dynamic structures of mood in Chinese classical poetry and interprets its fixed national nature.
本文从符号学的角度切入,分析了中国古典诗歌意境生成的静态结构和动态结构。并对其中“象”的质的规定性进行了阐释。
From a semiotic perspective, this paper analyses the static and dynamic structures of mood in Chinese classical poetry and interprets its fixed national nature.
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