大卫·奥格维是现代广告的第一天才。
现代广告的核心在于创意,其魅力也在于创意。
The core of modern advertisement is creation, and the glamour of it is also made up.
本文论述了传统美学观在现代广告招贴设计中的体现。
This thesis describes the embodiment of the traditional aesthetics in the modern advertising poster design.
网络广告是现代广告投放商认为最有效的宣传方式之一。
The network advertisement is one of most effective ways to modern advertisement host.
对现代广告图形创意有关概念、原则、思维特点进行阐述。
To the modern advertisement graph creativity related concept, the principle, the thought characteristic carry on the elaboration.
最后重点探讨中国传统文化对中国现代广告语的影响和制约。
Finally, the impact of China's traditional culture on China's modern advertising language is explored as an important part.
现代广告写作超越写作文体的范畴,而形成自身特有的规律。
Modern advertising writing has surpassed the category of style of writing.
在现代广告中,广告修辞的使用设计会产生许多无与伦比的效果。
In modern advertising, the use of rhetoric to design ads has many incomparable effects.
传统广告的诉求点是产品诉求,而现代广告的诉求点是形象诉求。
The traditional advertisement's demand spot is the product demand, but the modern advertisement's demand spot is the image demand.
本文试从以上几个方面就传统文化对现代广告的影响这一问题进行论述。
The essay tries to expound the traditional culture's effect on modern advertisement from the above-mentioned several aspects.
本文试从以上几个方面就传统文化对现代广告的影响这一问题进行论述。
The essay tries to expound the traditional culture's effect on modern advertisement from the above-mentioned...
随着我国现代广告事业的蓬勃发展,广告语言已经融入了我们的日常生活。
With the flourishing development of our country's modern advertising undertaking, the advertising language has already incorporated our daily life.
广告目的、广告对象、广告环境三方面分别对现代广告文案提出了特定的要求。
The advertising subject, advertising objects and advertising surroundings make peculiar demands on modern advertising correspondence.
在这样一种窘境面前,研究中国传统视觉文化与现代广告的关系已成为一个重要的课题。
In such a dilemma before the study of traditional Chinese visual culture and the relationship between modern advertising has become an important issue.
作者认为图书馆网络系统的网页设计,需具有现代广告意识,而网页设计又不完全等同于广告。
The author discusses that the homepage design in the library network system needs to apply the modern advertisement consciousness, however, it is not equal to advertisement.
现代广告必须把高水平的设计和产品理念相结合,以增强吸引力,这样才能在激烈的竞争中胜出。
Modern advertisement must stand out in a world full of competition by combining the highest standards of design with ideas linked to the products to make them more attractive.
北京电通网络互动中心,AISAS模式—重构网络时代的消费者行为模式。现代广告,2007, (2)。
Dentsu Beijing Network Interaction Center, AISASModel—Reconstructing the Consumer Behavior Patterns in the Internet Era, Modern Advertising, 2007, (2).
现代广告策划是一门实用性很强的综合性学科,是广告活动全过程的一个重要环节,是广告设计的前提和基础。
Modrm advertising plan is a most practical and comprehensive subject. Its an important link of the whole process of advertising activities and the premise and basis of advertising design.
尽管人们普遍认为现代广告对小孩子产生了大量的负面影响,但在很多现实生活环境中,这样的观点很难站住脚。
Although it is generally acknowledged that modern advertising has produced largely negative effects on young children, this can hardly be held true in many real-life situations.
本文论述了学习和探索现代广告英语的必要性,探讨了现代广告英语的用词特色,句法特色,文体形式,修辞辞格。
This paper deals with the necessity of learning and exploring modern advertising English; discusses its features of diction and syntax, types of writing, rhetorical devices.
广告在现代已经成为一种非常专业化的活动。
Advertising has already become a very specialized activity in modern times.
这广告告诉你们现代主义的伟大经典,在于让你们如男人一样勇敢地投入阅读,但你不一定非得成为特别出众的人来阅读。
So this advertisement tells you that the great classic of modernism is something you stride into like a man, but you don't have to be a particularly extraordinary man to do so.
这广告告诉你们现代主义的伟大经典,在于让你们如男人一样勇敢地投入阅读,但你不一定非得成为特别出众的人来阅读。
So this advertisement tells you that the great classic of modernism is something you stride into like a man, but you don't have to be a particularly extraordinary man to do so.
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